Remodeling: We Do It Every Day

Case Speakers

Bruce Case, MBA, CLC, CFE, GAC

President
Case Design/Remodeling, Inc. and
Case Handyman & Remodeling Services, LLC

Bruce Case is President of Case Design/Remodeling, Inc. – a multi-faceted, innovative residential remodeling business with a focus on excellence. In addition to being a leading full service home improvement organization, Case’s business portfolio expands into an online knowledge database, CaseInstituteofRemodeling.com, software licensing and franchising. As a second generation member of the Case family to serve on the senior management team, Bruce has continued to enhance this tradition of excellence. Since starting his career with Case in 1996, Bruce has been instrumental in the success and growth of the organization.

With an undergraduate degree in Economics and Psychology from Vanderbilt University and a Masters in Business from George Mason University, Bruce is committed to education and to professional improvement. He has obtained certifications in remodeling (Certified Lead Carpenter), in green building practices (Green Advantage), in franchising (Certified Franchise Executive) and in insurance (Certified Property and Casualty Underwriter).

Bruce is an active contributor to the remodeling industry including delivering advice through weekly blog posts at http://www.remodeling.hw.net/blogs/post.aspx?Blogld=caseinpoint. He is a charter member of AARP’s Universal Design Coalition,  serves on the NAHB Research Center’s Existing Home Advisory Group and sits on the board of Harvard University’s Joint Center for Housing Studies. He is a regular speaker with the National Remodeling Show, Pella’s Pro Expo, and the Journal of Light Construction’s Residential Construction Shows. He has also participated with the National Association of the Remodeling Industry (NARI) and their educational webinars.

Bruce has been featured in a variety of consumer and industry publications including Remodeling Magazine, Readers Digest, The Washington Post, the Journal of Light Construction, and Professional Remodeler.

He currently resides in Northern Virginia with his wife, daughter, dog and cat.

Speech Topics include:

  • Mark-up and Margin
  • Compensation Strategies
  • Business Planning: A How-to Practical Guide
  • Key Metrics
  • Nuts & Bolts of Estimating
  • Producing a Bath Project Profitably
  • Creating a Bath Program
  • Business of Kitchen and Bath Remodeling
  • Handoff from Sales to Production
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